A week in the life of Jeremy Roche, CODA.

Monday[QQ] Kick off the week with an early morning flight to the Netherlands and a breakfast meeting with one of our European ASP partners to discuss how we can broaden our relationship and service offering. Then, after a short taxi ride, I arrive at CODA’s Dutch research and development centre to meet with our global sales managers. It’s a particularly busy time for us as we’re close to releasing the new version of CODA-Financials, the full release of our ‘e’ suite of solutions.


Back in the UK today, spending the day with one of our largest customers here, Land Securities. After showing them the new product offering, we discuss the company’s strategy for implementing CODA’s new e-suite. They are also working closely with us in the development of our new business intelligence (BI) solution and this meeting gives an insight into the BI needs of large corporates.


Get to Olympia in London bright and early for the first day of the Softworld Accounting Exhibition. As soon as the doors open at 9.30am, it’s non-stop action at the stand. There’s lots of interest in our new e-suite. In the evening the CODA team goes out for a well-earned drink, but it’s not too late a night as we’re back at the exhibition early tomorrow.


Return to Softworld for the morning, where I have arranged a one-to-one demonstration with the finance director of IKEA. He is rolling CODA-Financials out across IKEA worldwide, and is keen to introduce our new web products. I leave the Softworld show at lunchtime and head up north on the M1 to CODA in Nottingham. There is just time to catch up on messages and e-mails before an early evening meeting with the team over here.


Still in Nottingham for a product management meeting to agree on the final content of the next version of CODA products. I give the whole team a briefing on the input I have received this week from Land Securities, IKEA and our global sales team – for some first-hand perspectives of what customers are demanding.

Leave Nottingham at 3pm for a 5.30pm board meeting in Oxford. Finished late but it is worth it as the company seems to be heading in the right direction.

– Jeremy Roche, is head of product strategy, research and development, CODA.

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