CFOs view social media as profile raiser
CFOs believe finance professionals could raise their profile best through social media - however they're not as interested in raising their own profile
A QUARTER of senior finance chiefs view social media is the best way for other professionals to raise their profile.
The survey of 200 CFOs by Robert Half found 25% believe social media to be the best way for accounting and finance managers to raise their profile.
Charitable work (11%) and publishing articles (9%) were viewed as the next most popular methods.
Four in ten CFOs believed there was no need to consider raising their profile.