Brexit & EconomyPoliticsCameron ahead in Incisive poll of polls

Cameron ahead in Incisive poll of polls

Readers of four out of five Incisive titles say Cameron won the last PM debate

Polling of readers of five Incisive Media publications, publishers of
Accountancy Age, saw David Cameron win four with Gordon Brown taking
just a single poll.

The survey asked readers who won the last Prime Ministerial debate on the
Economy last week.

Accountancy Age readers placed Cameron on 42%, Brown second on 31%
and Clegg lagging behind on third on 28%.

The other publications in the polling were Post (for the insurance
industry), IFAonline (for financial advisers), Broking (for
insurance brokers) and Risk (for risk managers).

Only Risk readers gave the debate to Brown who won 40%, followed by
Cameron on 34% and Clegg on 26%.

Cameron’s biggest lead came from the readers of Post which the Tory
leader 59% with Clegg second on 30% and Brown way behind on 11%.

Readers of IFAonline provided the most support for Clegg. Cameron
still won their poll on 47%, but Clegg came a close second on 41% leaving Brown
to trail on just 12%.

David Worsfold, group editorial director at Incisive, said: “Accountants
appear to approve of Brown slightly more than the national average. No doubt his
record as Chancellor and the obvious grasp of the complexities of the tax system
– his slip on inheritance tax notwithstanding – struck a chord with many
accountants.

“The support shown for Gordon Brown by the readers of Risk.net owes much to
the international nature of the site. Brown has a lot of respect for his
response to the global crisis and his pledge to co-ordinate regulatory reform
globally will have gone down well with this community.

“Of course, what you cannot untangle from polls like this is how many people
are voting purely on the basis of the performance of the three leaders in the
final debate and how many are voting along party lines. There is probably a
mixture of both and that being so shows that the sector as whole remains
strongly Conservative but that the Nick Clegg phenomenon and the rise of the
Liberal Democrats has also reached into financial services.”

Related Articles

Financial Secretary to the Treasury on cryptocurrency, Brexit and taxing the digital economy

Brexit Financial Secretary to the Treasury on cryptocurrency, Brexit and taxing the digital economy

4w Alia Shoaib, Reporter
HMRC’s refusal to raid top Tory donor Lycamobile to be investigated by MPs

Big Four HMRC’s refusal to raid top Tory donor Lycamobile to be investigated by MPs

4w Alia Shoaib, Reporter
Spring Statement 2018: Spring has sprung as chancellor finds his inner Tigger

Budget Spring Statement 2018: Spring has sprung as chancellor finds his inner Tigger

2m Emma Smith, Managing Editor
Spring Statement live feed

Budget Spring Statement live feed

2m Emma Smith, Managing Editor
Spring Statement 2018: 5 things to look out for

Brexit & Economy Spring Statement 2018: 5 things to look out for

2m Alia Shoaib, Reporter
Financial Secretary to the Treasury on Brexit, Spring Statement, Making Tax Digital and Carillion

Politics Financial Secretary to the Treasury on Brexit, Spring Statement, Making Tax Digital and Carillion

4m Emma Smith, Managing Editor
David Davis, Secretary of State for Exiting the European Union

Brexit & Economy David Davis, Secretary of State for Exiting the European Union

4m Alia Shoaib, Reporter
Philip Hammond, Chancellor of the Exchequer

Brexit & Economy Philip Hammond, Chancellor of the Exchequer

4m Alia Shoaib, Reporter