Companies turn to web in search for staff

Link New recruits don’t care about the money

The Recruitment Confidence Index produced by Cranfield School of Management and the Daily Telegraph also found a boom in the number of companies that use their own corporate website for recruitment, with the number using commercial job sites falling from 40% to 25% since 1999.

Nearly three out of four respondents blamed low response rates for their decision to stop using the sites. One in three said they had not been cost effective and one in ten blamed technical difficulties.

Abe Avdiyovski, divisional director at recruitment consultancy Ellis Fairbank, said that the internet had not yet changed the recruitment industry as much as people predicted five years ago.

‘The personal touch is still important and so too are the relationships between corporate recruiters, consultants and advertisers,’ he said. ‘CVs might be two-dimensional but people aren’t.’

Graduate recruiters are, however, turning to the web with a vengeance, with more than half of recruiters now use the web to fill their quota of graduates.

The number of employers using the net for middle management vacancies has risen from 28% to 69%, and for junior management jobs from 29% two years ago to 72%.

The index also highlighted a growing minority of companies including big five consultancy KPMG and Asda that will only accept candidates’ job applications via the web.

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