CRM 2000

  • Incorporating all aspects of the CRM matrix – call centre, sales and marketing, supply chain, back-office ? helping you piece together the CRM puzzle
  • FREE SEMINARS – 3 Theatres, 32 sessions, 42 Case Studies – the best of practical education on the exhibition floor .
  • Achieving multichannel integration in an increasingly complex world.
  • Your customer – understanding and predicting the increasingly sophisticated demands of the e-customer.
  • eCRM and the web-effect – what happens when the customer takes control?
  • ASPs – and the new providers looking for their share of the CRM market – how new competition could simplify your implementation.
  • ROI, performance measurement and marketing accountability – what’s the revenue benefit and how do you measure the results?
  • Vendors unravelled – meet the vendors, test drive the software of tomorrow and see who?s in the driving seat. Over 90 of the best CRM vendors on hand to answer all your questions.

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