Taking Stock – Zipfer has a good head for beer names.

Seems that some accountancy institutes like their beer more than others. In fact, it could even be said that some like it so much, they bought the company (to coin a phrase), or at least found one that rather spookily fits in with its name. On his travels in Austria, one reader (doing market research of course), came upon a beer mat where the name of the nectar neatly matched our own beloved public sector accountancy body. The name? Zipfer!

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