Sargent is already head of the Small Business Council, but in addition it was stated that he will now attend the ministerial panel on regulatory accountability and will have access to the prime minister to discuss small firms matters.
Martyn Wyn Griffith will become the new chief executive of the Small Business Service, currently he is the chief executive of Business Link Berkshire and Wiltshire.
Announcing the new posts, DTI secretary Patricia Hewitt said Sargent’s voice for SMEs would be ‘influential across Whitehall’.
She added ‘William will provide advice and comment on government policy as it concerns small businesses but look particularly into regulations that impact significantly on small firms.’
Both appointees will take up their new roles in April this year
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