Plumbers force Revenue to change ad campaign

Revenue & Customs has been forced to re-word an ad campaign targeting
tradespeople that do not register their businesses for tax purposes, following
complaints from plumbers, the Daily Telegraph reported.

The Association of Plumbing & Heating Contractors and the Federation of
Small Businesses complained to the Advertising Standards Authority after ads
published in tabloid newspapers in December showed a plumber hiding under a
kitchen sink with the caption: ‘With your help, we’ll make sure self-employed
people who don’t pay their tax have nowhere to hide.’

The new advert now reads: ‘With your help, we’ll make sure people whose
business is not registered for tax have nowhere to hide.’

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