PracticePeople In PracticePastel sets up UK operation

Pastel sets up UK operation

South African-based Pastel Software, which is setting up an operation in Watford, is using Softworld as the launchpad for its move into the UK market.

Commenting on launching in the UK, Ivan Ferrer, CEO of Pastel International, said: ‘This is a very exciting stage in Pastel’s development. Establishing our UK office as a vital cornerstone of our European network is a significant step for Pastel International in building our market presence.’

At the show, Pastel is also launching the e-commerce and euro-enabled upgrade to its Pastel Partner Series.

This is designed to meet the needs of current and emerging small and medium-sized businesses, and will allow users to create their own shop front with seamless integration into Pastel Accountancy Packages.

Vincent Byrne, UK managing director of Pastel Software, added: ‘The initiative in the UK allows us to take direct control of the management and development of the re-seller and value added retailer network.’

Pastel’s software, which has been accredited by the English ICA, aims to bring a range of business features, which include multi-currency working, within the reach of SMEs. E-commerce capability is the latest major addition to the feature list.

Earlier this year, Pastel set up a European head office in Dublin.

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