Sage promises to rise to the challenge

Sage, the dominant force in accounting software, has promised users that it
will work harder to address their concerns after receiving low ratings for a
number of its products in a recent industry poll.

In a survey of 700 accounting practices, the ICAEW IT faculty found that Sage
accounts production and Sage accounts production advanced ranked badly for
ongoing support for critical business failures. The group’s taxation products
and Line 50 rated below average on customer satisfaction.

Greg Ford, managing director of the Sage accountants’ division, admitted that
some of the report’s findings had been disappointing, but vowed to address
clients’ concerns.

‘We are responding to what the market is telling us. We are investing £500k
on improving integration and £1.5m over the next two to three years to build our
products in taxation. We are serious and committed to serving clients,’ Ford

Ford added that there were positives to be taken from the report too. Sage’s
payroll software fared exceptionally well across all categories and the market
share in accounts production increased.

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