Attempts by the profession to change its boring image have been dismissed as
unsuccessful despite the efforts of Big Four firm KPMG and CIMA.
Ruth Stokes, head of recruitment at KPMG, claimed the profession was now
sexier following the Enron scandal, something which had helped the firm recruit
At the same time Chartered Institute of Management Accountants has sponsored the
website www.extreme-accounting.com where auditors can post online photos of
themselves doing accounting jobs in dramatic and unlikely settings.
But, according to the FT, an ad hoc e-mail survey of fresh talent
working in finance, media and law revealed that accountants were still viewed as
being dull and boring.
On recruiter called it a ‘predictable, safe job that pays reasonably well’
and said students chose it ‘because they don’t know what else to do’
Stephen Mills joins the Manchester office from IBM, where he spent 12 years as an associate partner in the data, analytics and cognitive consulting group
Rupert Guppy will be responsible for capital allowances in the southern region, and joins the firm from specialist consultancy E3 Consulting
Richard Lewis has been appointed to the firm's restructuring and recovery services team
As KPMG celebrates its annual inclusion week, Anna Purchas, head of learning at KPMG in the UK, discusses why investing in talent is a priority for the firm