Microsoft in drive to sell accounting products

Link: Microsoft strengthens Great Plains offering

He also urged Microsoft partners to view the SME sector as an ‘addressable market’ that is a ‘huge economic opportunity.’ Burgum made his keynote speech yesterday at the Microsoft Worldwide Partner Conference, held in Toronto.

Burgum said that Microsoft can change the way companies interact with their customers and suppliers to help SMEs realise their potential, by using its business software.

Microsoft is also set to release new versions of financial management software products Great Plains and Navision.

He also claimed that mid-market businesses want ‘one supplier’ to provide them with a ‘full business solution’.

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