PwC sees return of private equity deals

PricewaterhouseCoopers is heralding the return of private equity deals after
a team from its Birmingham branch helped seal a £52.2m deal for household goods
group CeDo.

The Big Four firm advised on the sale to private equity group Rutland
Partners, which has just received merger control clearances, and the firm now
hopes it will see an upturn in such further deals, reported the

Victoria Marcer, assistant director in the corporate finance team at PwC in
the Midlands, said: “Private equity backed deals have been few and far between
this year and it is testament to the strength of CeDo – its international
trading position and its strong customer base – that this acquisition has been

“This deal will send a positive signal to the Midlands business community and
indicates that investor confidence is gradually beginning to return.”

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