A poll of
FTSE 100
companies has revealed that greener, more sustainable offices is the top
environmental New Year's resolution for 2008, but that more government support
is critical to its success.
UK public relations firm
Chatsworth
Communications polled the UK's 100 leading businesses on their priorities in
tackling climate change in the coming year and the challenges they face in
implementing the plans.
The survey revealed an increasing emphasis on managing environmental impact
from core operations, and genuine concern from senior management.
But it also highlighted a lack of action in the wider arena, including
employee involvement.
"Consumers and investors are wising-up to greener ways of doing business,"
said Nick Warren, an account executive at Chatsworth Communications.
"The boards of the FTSE 100 have realised the importance of a comprehensive
corporate social responsibility strategy which cuts right across their
operations and is sustainable in the long term.
"Although businesses are taking positive steps, there are some areas in which
they cannot make progress, such as switching to renewable energy sources,
without leadership at the highest political level."
The main resolutions to combat climate change in 2008 are more energy
efficient office buildings (25 per cent), reducing carbon emissions from
operations (23 per cent) and incorporating renewable energy sources (13 per
cent).
However, a lack of government support was cited as the greatest factor
hindering progress, especially in areas such as incorporating renewable energy
sources.
Interestingly, schemes such as encouraging staff to use greener methods of
transport, and allowing employees to work from home occasionally, were less
popular, and only five per cent opted for reducing business travel through video
conferencing.
"It is the green resolutions of our government that will make the greatest
impact in 2008," concluded Warren.
"Sustainability must surely be on the main agenda from the boardroom to the
stockroom for ethical and economic well-being in 2008."
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