Online retail giant
Amazon has
launched seven configurable widgets that allow customers to show off their
favourite Amazon products on blogs, websites and social networking pages.
Users can populate a widget with Amazon products, as well as add comments
about those products and select from a set of colour and layout themes to suit
their site.
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Amazon
Widgets are free to use and can be added to blogs, social networking sites
and personal websites.
Users also have the option to make money from the widgets by signing up to
the
Amazon
Associates programme.
If a visitor clicks through the user's widget to the applicable Amazon
website and makes a purchase, the owner can earn up to 10 per cent of the sum in
referral fees from Amazon.
"Bloggers and active online social networkers have asked us for a fun and
interesting way to display Amazon products on their pages as a way to showcase
their favourite things. With Amazon Widgets, they can now do this and make money
at the same time," said Sean McMullan, manager of Amazon Associates.
Current widgets include a slideshow, allowing users to showcase a range of
images from the Amazon catalogue.
A 'My Favourites' widget allows customers to recommend and comment on their
favourite products available at Amazon, and a 'Wish List' applet lets users
display what they want to friends and family.
US users can access the Amazon Unbox Video Previewer which will show previews
of a range of movies and television shows available from the
Amazon
Unbox video download service.
However, some security firms have warned of hackers using
security holes
in widgets to gain control of a user's PC. Amazon was unavailable for
comment regarding the security and testing of its new widgets.
With the exception of the Amazon Unbox Video Previewer, which is available
only in the US, all Amazon Widgets are available for each Amazon site that
offers the Amazon Associates programme.
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