IT Week leader

Green IT beats red tape

Will green releases from vendors, and increasing awareness from buyers negate the need for red tape?

Written by IT Week staff

Despite plentiful meetings and conferences, there is still little near-term prospect of state-backed incentives to reduce datacentre power consumption. Thankfully, however, enlightened self-interest on behalf of IT vendors and buyers is likely to bypass the need for red tape.

Many experts see datacentres as an important and growing aspect of the energy problem while IT directors are faced with mounting power bills and a stack of contrasting advice on how to best cool the server room.

Advertisement

It is a classic case for state intervention, some argue, and for carrots and sticks to reward the good and penalise the bad. However, technology firms and buyers are already well aware of the importance of performance per watt. It is in the interests of all IT equipment makers to pursue low-power and all the giants are well advanced in their efforts.

Benchmarking datacentre power efficiency, by contrast, is a complicated affair. The smart money will be on datacentre experts solving the power conundrum ahead of the legislators.

Tags:

Comments

White papers

Related jobs

More Accounting jobs

Spotlight

Andrew Higginson, Tesco Personal Finance

Profile: Andrew Higginson, CEO of Tesco Personal Finance

He’s spent more than a decade at the top of...

Top 30 Accounting Networks and Associations 2008

The race to become the biggest firm on the planet...

Barack Obama Accountancy Age cover October 2008

Obama: asset or liability?

What an Obama presidency could mean for you

Find your next job

Find your next job
Salary Checker

Job of the week

More finance jobs

Newsletters

Sign up here for the very latest news delivered to your inbox. Choose from the following options:

Your next job

Have your say

Will proposed tax cuts help to stimulate the economy?
Yes
No

Advertisement

Search white papers

Search white papers

Advertisement