BT is using social networking and
collaboration tools to unite its global workforce and help ease the deployment
of its next-generation networks.
Shared-working applications such as blogs and wikis are helping the telecoms
giant to build links between its UK workforce and 30,000 employees based around
the world.
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“We have been developing an internal social network so people of different
disciplines who are not necessarily in the same location can collaborate,
bringing their combined knowledge to the tasks facing us,” said Matt Bross,
chief technology officer for BT Group.
“We are using these tools to bring together expertise in IT across industry
sectors, from pharmaceuticals to transport and finance. Our security practice
particularly needs to collaborate, because if something happens in one part of
the world it will happen elsewhere very quickly,” he said.
“It lets us see people’s skills and competencies, allowing us to create
communities for addressing specific challenges.”
The internal network has also made it easier to handle the growing need for
co-operation across different work disciplines, said Bross.
“As you start to see the formation of ecosystems within the supply chain that
can improve your business operation, you often have to move across industries to
find the right solution.
“For example, something that worked well in the finance systems could provide
benefits to the pharmaceutical sector as well,” he said.
Collaborative applications are also helping BT with the deployment of its
next-generation 21st century network (21CN), the £10bn project which aims to
combine all the telecoms operator’s networks through a single IP-based
infrastructure.
“We have created a massive wiki to help create an understanding between
people around the globe, so that everyone is working with the same definition of
terms,” said Bross.
“So many times, language is a major barrier in these projects. It is pretty
powerful being able to form communities with a single common language.”
Services on 21CN will launch at the end of April. The first products will be
targeted at ISPs, supporting broadband speeds up to 24Mbit/s.
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