Investment in IT was crucial to
Debenhams' strong results for the second
quarter, according to the company's chief executive.
Pre-tax profits for the retail chain rose to £127m, up 13 per cent from £112m
in 2006, but sales for the past year have fallen five per cent.
"Our new autumn/winter ranges are being well received and this, with the
refitting of stores and investment in a new IT platform and distribution centre,
is improving the customer experience," said chief executive Rob Templeman.
"Despite wider concerns about the macro-economic environment, we are
confident that the changes we are making are benefiting the business."
Debenhams has spent £37m on refitting its outlets over the past year, a
programme which has included the use of Radio Frequency ID technology to help
measure in-store stock levels.
And earlier this year the retailer rolled out a new data conductor to help
gather sales intelligence from its 124 high street shops.
The department chain is currently trialling a beta version of
Neon,
a new financial software system developed by
Coda.
Comments
Have your say on this article