Nearly nine out of 10 connections to the internet in the UK are now made via
broadband, according to the Office for National Statistics
(ONS).
In its latest survey, the organisation found that 88.4 per cent of Britons
are using broadband over
dial-up
- up by nearly a third from 12 months ago.
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The number of people using broadband over dial-up is almost the reverse that
of four years ago. In 2003, four-fifths of people went online via dial-up modems
and less than a fifth had broadband.
However, despite the fact broadband use has grown, the ONS also found that
broadband registrations were slowing down with the figure for September only
being slightly up on the June total of 86.2 per cent.
Tim Johnson, chief analyst at analyst group Point Topic, said this was
because potential users had been put off by reported problems in getting a
broadband connection up and running, and confused by the gap between promised
and actual broadband speeds.
Michael Phillips, product director at
Broadband Choices, agreed. He
said: “There is a significant minority of consumers that have been put off
broadband by scare stories of poor customer service, connection problems and
underwhelming download speeds."
The ONS statistics also found that just under half of people using broadband
are signing up to speeds between 2Mbits/sec and 8Mbits/sec and only one in five
are using services faster than 8Mbits/sec.
Mr Phillips again blamed the lack of transparency amongst internet service
providers. He said: “Many users are highly sceptical that they will actually
achieve the 'super fast' speeds of 10Mbps or more being advertised."
He called on Ofcom to force ISPs to advertise broadband clearly based on the
typical speed that most consumers on a particular package were actually
achieving.
This is something Ofcom has recently begun to consider thanks to
Computeractive’s Crystal Clear broadband campaign which has set up a petition to
make ISPs be clearer about speeds prior to subscription.
If you want to join the call for a fairer deal for consumers, you can add
your name to the petition
here.
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