YOUTUBE not only showcases Justin Bieber and X Factor video's, but is also a marketing tool to convince future accountants to join the profession.

The latest Thomson Reuters video "When I grow up I want to be a tax accountant" is a clip of several children explaining how they hope to achieve great aims such as: spend weeks trying to save their company "three whole dollars"; be so busy they have no time to shower or use the bathroom; spend thousands of dollars on a degree to cut, paste and assemble; work 22 hour days; and have three people doing the work of eight.

Awwww, TS is glad the next generation is happy to take up the reins.