Begbies Traynor rebrands international network

by Rachael Singh

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19 Jan 2011

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Nick Hood

BEGBIES TRAYNOR'S worldwide network has changed its name to BTG Global Network.

The international network called BGN, working under the Begbies Traynor branding, has changed its name to BTG Global Network.

Some parts of the global network already change its name to BTG last year. The recent change will streamline the business with the same name rather than continuing to use both BGN and BTG.

Nick Hood, chairman of BTG Global Network, said: “Given the increasingly global nature of our business and growing client demands for international restructuring and insolvency expertise, we are confident that this streamlining of our corporate identity will further enhance the international profile of the BTG Global Network. 

"Its consistency with our well known and respected Group brand will materially improve the prospects of winning major global assignments and strengthen the resonance of the brand with our important referrer base.”



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