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09 Dec 2009
Accounting technology company SAP is planning a huge drive to capitalise on the internet software market next year.
The company created a new web-based sales management programme to compete against the sector's market leader, Salesforce.com. SAP hopes the application will be released next summer.
John Wookey, SAP chief executive, told Reuters the company would also offer online expense management applications in 2010.
"These products should be profitable by the end of next year," he said.
"We're going to have to build up our customer brand and our own credibility. Then we'll start to get people to take us more seriously," he added.
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Briefings
By looking at the reasons supplier statements became unfashionable, and the reasons why it is different today, this paper delves into the many benefits that can be obtained by automating the process.
Having a real and true view of your organisation’s current financial position, and having the right systems and processes in place, will ensure that you can make strong choices and are ready to capitalise on opportunities
AccountancyAgeInsight is a frequently updated resource centre for finance professionals, offering a free and easy-to-use digital library of briefings, white papers and other information resources. 
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